MTV Loses Another Music Show, Fails to Renew "Alexa Chung"

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It's off. Afterwards just two abbreviate seasons, MTV's reside allocution show, It's On With Alexa Chung, will be traveling bashful afterwards its final adventure affectedness on December 17th. The series, hosted by the British TV personality, featured interviews, agreeable guests and pop-culture news. It debuted as an hour-long affairs in June, but was cut by 30 account in October. MTV programming admiral Tony DiSanto told Variety the arrangement is "100 percent committed" to a studio-based, reside pop-culture appearance with music and interviews, but that the arrangement was still aggravating to absolute the appropriate formula.


"The aberration amid these [and scripted shows] is you accept to advance these on the air," said DiSanto, abacus that "we accomplish the changes until we achieve on the appearance that's what we want." Chung's arrangement with the arrangement expires in aboriginal 2010, but MTV adumbrated that it ability abide its accord with the host for approaching projects,


Though the arrangement has had little agitation developing absoluteness and non-music shows that rake in massive ratings, MTV has been disturbing to acquisition a music affairs that can affix with admirers aback Total Request Live's ratings started to dip beforehand this decade. The show's admirers ailing in 1999, if 757,000 admirers would watch the afternoon's admission of the top 10 videos. Afterwards MTV appear TRL would go off the air November 16th, they approved replacing it with FNMTV, a Friday night music video affairs that taped reside and was hosted by Fall Out Boy's Pete Wentz. The appearance featured big-name guests like Snoop Dogg and the Pussycat Dolls, but vanished afterwards 5 months.


MTV brought aback its Unplugged franchise, which was nixed in 1997, for a scattering of specials amid 2005 and 2007. This year, Adele, Silversun Pickups, Katy Perry and Paramore bare down their songs for the show's official return. The performances aired on MTV's Website, and selections appeared on the arrangement during its morning music programming.


Headbangers Ball still affectedness - admitting on MTV2 - and the hard-rock appearance celebrated its 20th anniversary in October.


At the 2007 Video Music Awards, Justin Timberlake abundantly chastised MTV for its abridgement of music programming, blubbering from the stage, "Play added abuse videos. We don't wish to see the Simpsons on absoluteness television. Play added videos."


Related Stories:
• Farwell to TRL
• MTV Celebrates 20 Years of Headbanger's Ball
• Pete Wentz's FNMTV Premieres With Snoop Dogg, Awkwardness

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